3CX Pulls Through to Make Woodstock Trading Company Lockdown-proof
Woodstock Trading Company needed a modern, cloud-based communication system. They required a solution that could work with their existing infrastructure as well as enable a remote team. With the help of Platinum Partner Zen Systems Ltd., Woodstock’s needs were met by 3CX, and their new system was up and running quickly and efficiently - even during the COVID-19 lockdown.
The Challenge
Having relied on an outdated, traditional on-premise PBX (Avaya®*) for a number of years, Woodstock needed to upgrade their communications platform while at the same time maintaining business continuity and improving disaster recovery options. One of Woodstock’s key requirements was that the new system would provide ease of management and accessibility for their IT team to manage it on a day to day basis. In addition, Woodstock already had a reliable SIP trunk that they wished to continue using, so the new system would have to easily integrate with their existing provider.
The company required a hosted PBX system that was able to mirror their previous setup with Avaya® in terms of functionality. Furthermore, they were in need of additional features for bank holiday messaging, hold music, voicemail and gate access integration, and they needed them to be easily configurable. Call recording features were especially important; Woodstock needed the ability to pause call recordings for PCI compliance and payment processing, and full management of group rights for call recording access.
The company approached Zen Systems, who quickly helped them identify 3CX as the ideal solution.
3CX Offers a Solution
3CX stood out as a modern communication system that was full featured, easy to integrate, scalable and low cost, meeting the needs that Woodstock outlined in an efficient and cost effective way.
With the COVID-19 lockdown on the horizon, the web app also proved invaluable for team members working from home, along with WebMeeting for face-to-face communication. The mobile apps likewise brought the features of a full communications system to team members’ fingertips. In short, 3CX provided instant remote working capabilities.
COVID-19 2-Stage Implementation
In addition to the need for remote work, Woodstock met another obstacle due to COVID-19: implementation. Ultimately the lockdown required a two stage deployment. However, 3CX made the process easy and painless.
The first stage entailed Zen Systems setting up a full trial version of 3CX for Woodstock’s 8 lines and 60 extensions. However, shortly after Zen delivered the proposal, the UK was put into lockdown. Zen suggested that Woodstock continue to make use of the trial system in order to quickly mobilize their key departments to work from home.
Fortunately, the 3CX trial version provided Woodstock with a fully-functional communications system to use during the transition. Once the shift to remote work was complete, Zen Systems planned and carried out the remaining migration from Avaya®, getting Woodstock up and running on their Enterprise edition of 3CX in short order.
Even during the pandemic lockdown, the entire process took 2.5 days, including discovery, planning, configuration and deployment.
“With the Covid-19 lockdown being enforced, we had to bring forward our plans to replace our legacy phone system with something that would allow our workforce to work from home. In a very short period, we managed to migrate over to our new hosted 3CX solution. This now enables staff to work from home or in the office without any interruption to the business. Customers calling into the business are oblivious to the fact that they are dealing with a member of staff based at home. Working with ZEN Systems has been a real pleasure. From start to finish, the whole telephony migration process was very smooth with excellent communication from ZEN Systems every step of the way. There’s really no part of the process we could find fault with and we look forward to working with ZEN-Systems in the future.”
Andrew Bell, IT Manager, Woodstock Trading Company
The Results
With 3CX, Woodstock was able to transition from their traditional PBX to a robust modern, hosted PBX solution that met all of their requirements. The company noted that the wallboard and switchboard features also proved to be great assets for their sales and customer service teams.
In addition to making Woodstock lockdown-ready, 3CX’s feature-rich web app made it possible for the company to opt for a headset only environment. Woodstock deployed Sennheiser DECT headsets across the workforce which provided them greater flexibility and allowed them to improve their productivity.
The Customer
Based in Hertfordshire in the UK, Woodstock Trading Company is the manufacturer and distributor of Calypso Bathroom Furniture, Veldeau Bathrooms and Sanstrom. Woodstock is a family-owned company with over 20 years experience in designing and supplying beautiful bathroom furniture. With 50 employees in 2 different locations, they remain fully committed to providing the highest level of service and products through quality, friendliness, professionalism, company spirit and care in every facet of their business.
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